Three-Step Brand Checkup
Marketing

Three-Step Brand Checkup

23y Martin Lindstrom

Three-Step Brand Checkup

A three-stage checkup to assess a brand's online fitness. Read More

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Search Engines: The New, De Facto OS?
Marketing

Search Engines: The New, De Facto OS?

23y Sean Carton

Search Engines: The New, De Facto OS?

Search is becoming the most important way users access data, online or off-. Read More...

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Do Not Call List Sparks Call for Similar Spam Plan
Data insights

Do Not Call List Sparks Call for Similar Spam Plan

23y Roy Mark

Do Not Call List Sparks Call for Similar Spam Plan

Survey shows that more than 8-in-10 respondents want to see governmentcreate Do Not Spam registry. Read More...

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Quit Waiting. ITV's Here.
Marketing

Quit Waiting. ITV's Here.

23y Lydia Loizides

Quit Waiting. ITV's Here.

Americans are ready, willing and able to transact, and to interact , with their TV sets -- right now. Read More...

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The Revolution Will (Finally) Be Televised
Marketing

The Revolution Will (Finally) Be Televised

23y Rebecca Lieb

The Revolution Will (Finally) Be Televised

It's interactive. Trackable. Search-optimized and opt-in. It's... TV? Read More...

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All That Jazz (and Classical and Pop and Talk Too)
Audience

All That Jazz (and Classical and Pop and Talk Too)

23y Robyn Greenspan

All That Jazz (and Classical and Pop and Talk Too)

More than one-third of Americans have listened to radio stations online, and monthly usage has tripled over three years. Read More...

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Surfers Unaware of Data Collection
Audience

Surfers Unaware of Data Collection

23y Robyn Greenspan

Surfers Unaware of Data Collection

While privacy policies may not adequately protect personal information, some industries score higher than others. Read More...

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Creating the Agency of the Future
Marketing

Creating the Agency of the Future

23y David Cohen

Creating the Agency of the Future

Lines between disciplines are blurring or disappearing. What will your shop look like in a couple years? Read More...

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E-Bank Customers Less Satisfied
Marketing

E-Bank Customers Less Satisfied

23y Robyn Greenspan

E-Bank Customers Less Satisfied

Online banks that adopt customer satisfaction strategies are likely to see a return on the investment. Read More...

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Word of Mouth
Marketing

Word of Mouth

23y Martin Lindstrom

Word of Mouth

Exceeding customer expectations is the most powerful branding tool. Read More

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Wild About Harry
Audience

Wild About Harry

23y Robyn Greenspan

Wild About Harry

J.K. Rowling's words add up to big numbers. The Harry Potter industry has set records in virtually every format. Read More...

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Why Wait for Broadband?
Marketing

Why Wait for Broadband?

23y Jeremy Lockhorn

Why Wait for Broadband?

Online already works, so quit waiting for some magical broadband penetration number before diving in. Read More...

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Developing The Digital Photo Market
Audience

Developing The Digital Photo Market

23y Robyn Greenspan

Developing The Digital Photo Market

While most consumers download and print their images, few are concerned with archiving and storage. Read More...

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Online Branding: The Next Generation
Marketing

Online Branding: The Next Generation

23y Gary Stein

Online Branding: The Next Generation

Four solid attributes of strong online brands. Read More

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Does Google's AdSense Make Sense?
Marketing

Does Google's AdSense Make Sense?

23y Pamela Parker

Does Google's AdSense Make Sense?

Jury's still out on the search company's foray into the ad network business. Read More...

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Errors Rampant on Gov't Sites
Ad Industry Metrics

Errors Rampant on Gov't Sites

23y Robyn Greenspan

Errors Rampant on Gov't Sites

An examination of the top U.S. government Web sites revealed application integrity failures on more than two-thirds. Read More...

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Traffic Up As Stocks Gain
Marketing

Traffic Up As Stocks Gain

23y ClickZ Stats Staff

Traffic Up As Stocks Gain

Traffic to U.S. financial sites experienced a 22 percent jump for the week ending June 7, 2003, coinciding with the increases in the Dow Jones, NASDAQ...

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Shoppers Demand Decent Design
Audience

Shoppers Demand Decent Design

23y Robyn Greenspan

Shoppers Demand Decent Design

Not only will the majority of online consumers refuse to patronize a poorly designed site, some will even refuse to shop at the brand's offline compon...

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The Situation Placement Game
Marketing

The Situation Placement Game

23y Martin Lindstrom

The Situation Placement Game

Make your product the hero of the situation. Read More

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Price Defines HDTV Purchase
Audience

Price Defines HDTV Purchase

23y Robyn Greenspan

Price Defines HDTV Purchase

Research indicates a correlation between the cost of high definition-capable sets and the adoption rate. Read More...

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It's Not Your Grandfather's Convergence
Marketing

It's Not Your Grandfather's Convergence

23y Sean Carton

It's Not Your Grandfather's Convergence

The future's already here. We'd better figure out how to deal with it. Read More...

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Coping With Price Transparency
Marketing

Coping With Price Transparency

23y Jared Blank

Coping With Price Transparency

Don't fight consumer behavior. Work with it. Read More

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B-Blogs: Mega-Meta, Very Viral
Marketing

B-Blogs: Mega-Meta, Very Viral

23y Rebecca Lieb

B-Blogs: Mega-Meta, Very Viral

Are you laid-back enough to b-blog? Read More

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Unsafe At High-Speed
Data insights

Unsafe At High-Speed

23y Robyn Greenspan

Unsafe At High-Speed

Research equates broadband's always-on connection to a high-speed sewage pipe, flooding home computers with unwanted and unfiltered garbage. Read More...

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Free Shipping Delivers Online Customers
Audience

Free Shipping Delivers Online Customers

23y Robyn Greenspan

Free Shipping Delivers Online Customers

E-tailers will find they have to give something away to keep customers and research suggests dropping the shipping charges. Read More...

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BPO Market to Reach $122B in 2003
Marketing

BPO Market to Reach $122B in 2003

23y ClickZ Stats Staff

BPO Market to Reach $122B in 2003

The worldwide business process outsourcing market seems unaffected by the economic downturn, growing nearly 11 percent in the last year. Read More...

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Bigger Is Just...Bigger
Marketing

Bigger Is Just...Bigger

23y David Cohen

Bigger Is Just...Bigger

Bigger is just bigger. It's not necessarily better. Read More

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