Retail Execs Crave Business Intelligence Systems
Marketing

Retail Execs Crave Business Intelligence Systems

24y ClickZ Stats Staff

Retail Execs Crave Business Intelligence Systems

A survey of retail IT and financial executives found that 34 percent do not have an enterprise business intelligence system, even though 72 percent of...

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Simple English on the Web
Marketing

Simple English on the Web

24y Gerry McGovern

Simple English on the Web

Our age is cursed with complexity. We yearn for simplicity. Our language has been invaded by an unruly mob of new words and terms. There has never bee...

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Being Specific About Online Branding
Marketing

Being Specific About Online Branding

24y Jeffrey Graham

Being Specific About Online Branding

Many e-marketers say their online advertising objective is branding. But different kinds of branding objectives dictate very different strategic and t...

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VOD Still Years Away
Audience

VOD Still Years Away

24y Michael Pastore

VOD Still Years Away

An increasing number of U.S. households have moved to broadband Internet connections, but legitimate video-on-demand services won't be all the rage in...

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U.S. E-Commerce Spikes in Q4 2001
Audience

U.S. E-Commerce Spikes in Q4 2001

24y Michael Pastore

U.S. E-Commerce Spikes in Q4 2001

U.S. retail e-commerce sales for the fourth quarter of 2001 totaled $10.043 billion according to the Department of Commerce, up 13.1 percent from the ...

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Establishing an Emotional Connection
Marketing

Establishing an Emotional Connection

24y Jeremy Lockhorn

Establishing an Emotional Connection

Can a Web ad make you laugh or make you cry? Jeremy believes that technology has developed far enough that it's possible for Internet advertising to e...

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Coming on Too Strong?
Email

Coming on Too Strong?

24y Jonathan Jackson

Coming on Too Strong?

Valentine’s Day brought with it a lesson: Coming on too strong is a lousy approach if you want to build a relationship. Read More...

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B2B = Boring to Branding?
Marketing

B2B = Boring to Branding?

24y Martin Lindstrom

B2B = Boring to Branding?

Think B2B brands are a bore? You don't know one of the best corporate sites on the Web is about ball bearings. Yes, you read that right: ball bearings...

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PDA Market Holds On in 2001
Audience

PDA Market Holds On in 2001

24y ClickZ Stats Staff

PDA Market Holds On in 2001

The market for PDAs, unlike its larger cousin the PC market, wrapped up 2001 with a strong fourth quarter and good numbers for the year. Read More...

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How to Develop a Communications Strategy for Your Affiliates
Marketing

How to Develop a Communications Strategy for Your Affiliates

24y Jason Ciment

How to Develop a Communications Strategy for Your ...

Affiliates not making money? What we may have here is a failure to communicate. Read More...

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Consumers Prefer Pieces to PCs
Audience

Consumers Prefer Pieces to PCs

24y Michael Pastore

Consumers Prefer Pieces to PCs

The PC market is still on life support, and maybe it's because consumers are choosing to update existing systems rather than buying new ones. Read Mor...

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In Your Mind, Not in Your Face
Marketing

In Your Mind, Not in Your Face

24y Rebecca Lieb

In Your Mind, Not in Your Face

Think Web ads are intrusive? They are. Get over it -- and get your priorities straight. You'll begin to understand the medium and how to make better a...

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Europeans Took Holiday Shopping Online
Audience

Europeans Took Holiday Shopping Online

24y ClickZ Stats Staff

Europeans Took Holiday Shopping Online

Nearly 5.5 million British adults made online purchases over the Internet in the four weeks leading up to Christmas, a 12 percent increase from the 20...

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Optimize Your Home Page for New Visitors
Marketing

Optimize Your Home Page for New Visitors

24y Nick Usborne

Optimize Your Home Page for New Visitors

Rather than preaching to the choir, use your home page to evangelize new visitors. Read More...

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January Puts Travel Sites Back on Their Feet
Marketing

January Puts Travel Sites Back on Their Feet

24y Michael Pastore

January Puts Travel Sites Back on Their Feet

Nearly 95 million people worldwide visited online travel sites in January 2002, according to comScore, making it a record month for traffic to the tra...

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Certain Applications Could Lead Consumers to Broadband
Data insights

Certain Applications Could Lead Consumers to Broadband

24y Michael Pastore

Certain Applications Could Lead Consumers to Broad...

It's been said that broadband has to be sold to consumers based on its applications, not its speed. A survey by Sage Research examined which high-spee...

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Home Networks Not Connecting with Consumers
Audience

Home Networks Not Connecting with Consumers

24y Michael Pastore

Home Networks Not Connecting with Consumers

Home networks have found an audience among early technology adopters, but vendors, service providers and retailers have yet to convince the mass marke...

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The Future? You're Living in It
Marketing

The Future? You're Living in It

24y Sean Carton

The Future? You're Living in It

Maybe you won't get that Jetsons-style helipad -- but do consider how far we've come and how to profit from it. Read More...

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Video Game Industry Raises the Bar in 2001
Audience

Video Game Industry Raises the Bar in 2001

24y Michael Pastore

Video Game Industry Raises the Bar in 2001

The U.S. video game market had its best year ever in 2001, and now it turns its head to the convergence of broadband, the Internet and gaming. Read Mo...

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The U.S. Dominates the Web: Are We Better at Using It?
Marketing

The U.S. Dominates the Web: Are We Better at Using It?

24y Blake Rohrbacher

The U.S. Dominates the Web: Are We Better at Using...

The United States has more Web sites, more e-commerce, and more Web traffic than any other country. Does that imply Web expertise? Read More...

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Language 4U?
Marketing

Language 4U?

24y Martin Lindstrom

Language 4U?

Are you speaking your customers' language? As you answer this question, here are a few things to consider. Read More...

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Lessons From the Top, Part 1
Marketing

Lessons From the Top, Part 1

24y Chris Yeh

Lessons From the Top, Part 1

Everyone wants to be the boss. What does it take to make it to the top? Read More...

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Looking for a Pulse in the PC Market
Audience

Looking for a Pulse in the PC Market

24y ClickZ Stats Staff

Looking for a Pulse in the PC Market

Mired in a slump since 2000, the PC market hasn't had much to get excited about. But the glass-is-half-full types can point to some areas of the South...

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Ask and Ye Shall Receive
Marketing

Ask and Ye Shall Receive

24y Peter Kaufman

Ask and Ye Shall Receive

Need something? Use your network to get it. And don't forget to build that network! Read More...

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What's Critical in Cross Media? Online.
Marketing

What's Critical in Cross Media? Online.

24y Pamela Parker

What's Critical in Cross Media? Online.

Online proves its value -- big time. The numbers are in. Read More...

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Benchmark Your CPA
Marketing

Benchmark Your CPA

24y Declan Dunn

Benchmark Your CPA

Show me the money. Test your CPA campaign to convince publishers the ad will work. It's in everyone's best interest. Read More...

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You Are What You Type
Email

You Are What You Type

24y Gerry McGovern

You Are What You Type

If you’re not checking spelling and grammar on your outgoing emails, you may be making an impression that’s at odds with your goals. Read More...

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