DSL Finding a Home in Europe
Data insights

DSL Finding a Home in Europe

24y Michael Pastore

DSL Finding a Home in Europe

Among North American residential broadband customers, cable access has been the popular way to speed up their Internet access, but DSL is making some ...

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Internet Lessons for Small Businesses
Marketing

Internet Lessons for Small Businesses

24y Jeffrey Graham

Internet Lessons for Small Businesses

Big companies aren't the only ones that need to manage their brands online. Read More...

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More IT Dollars Headed for Security
Marketing

More IT Dollars Headed for Security

24y Michael Pastore

More IT Dollars Headed for Security

Heightened security concerns are forcing companies to devote an increasing amount of their tight IT budgets to security, whether that means buying sec...

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We Have the Technology
Marketing

We Have the Technology

24y Eric Picard

We Have the Technology

Waiting for the Next Big Thing in advertising technology? It may already be here. We just haven't learned how to exploit it yet. Read More...

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Round-Trip Marketing
Email

Round-Trip Marketing

24y Jonathan Jackson

Round-Trip Marketing

Suppose the reservation agent at an airline or hotel was invariably friendly and helpful. Then, upon arriving at the gate or resort, the weary travele...

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Broadband Lacks a European Audience
Data insights

Broadband Lacks a European Audience

24y Michael Pastore

Broadband Lacks a European Audience

Broadband Internet access is being adopted so slowly that GartnerG2 predicts only 10 percent of the households in France, Germany and Britain will hav...

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Your True Competitors
Marketing

Your True Competitors

24y Martin Lindstrom

Your True Competitors

You think of your competitors as companies offering similar products or services as yours, but your real competitors may be in a completely different ...

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Digital Brand Management
Marketing

Digital Brand Management

24y Philip Say

Digital Brand Management

Is the Web making it easier or harder to manage your brand? Here's how to leverage the Internet to your brand's advantage. Read More...

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Future of Tech Spending Still Unclear
Audience

Future of Tech Spending Still Unclear

24y ClickZ Stats Staff

Future of Tech Spending Still Unclear

Nearly half of all respondents to a survey of high-level technology purchase influencers plan to increase their IT spending in 2002, with systems upgr...

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Customer Satisfaction Playing Role in IT Compensation
Audience

Customer Satisfaction Playing Role in IT Compensation

24y ClickZ Stats Staff

Customer Satisfaction Playing Role in IT Compensat...

A survey of IT executives and human resource managers by NFO Prognostics found that most IT companies believe employee compensation should be tied to ...

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Irrational Behavior
Marketing

Irrational Behavior

24y Mike Sockol

Irrational Behavior

Do you find that your Web site's users sometimes simply don't "get" how to navigate? Read More...

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Imaginary Friends Help Break Through Barriers
Marketing

Imaginary Friends Help Break Through Barriers

24y Jason Ciment

Imaginary Friends Help Break Through Barriers

Before you make a sales pitch, you need to find out specifically what prospects need and want. How about surveying them? Read More...

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Don't Fumble Your Corporate Communications
Marketing

Don't Fumble Your Corporate Communications

24y Rebecca Lieb

Don't Fumble Your Corporate Communications

If you're not paying money to appear in the media, be prepared to invest time and effort even more wisely. Read More...

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Not Sure What to Say? Start Writing...
Marketing

Not Sure What to Say? Start Writing...

24y Nick Usborne

Not Sure What to Say? Start Writing...

Stumped by a copywriting project? Confronted by a blank page? Sometimes, the only way to know what you're going to write is by writing. Read More...

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Increase in Mobile Workers Creates New Challenges
Audience

Increase in Mobile Workers Creates New Challenges

24y Michael Pastore

Increase in Mobile Workers Creates New Challenges

There are more than 78 million remote and mobile workers in the United States, including frequent travelers, telecommuters, multisite workers, non-off...

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Handheld Market Still Showing Signs of Life
Audience

Handheld Market Still Showing Signs of Life

24y Michael Pastore

Handheld Market Still Showing Signs of Life

The European market for handhelds is still buoyant, IDC found, with an 8 percent increase in shipments for 2001. Read More...

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Online Purchasing Increases in Q4 2001
Marketing

Online Purchasing Increases in Q4 2001

24y ClickZ Stats Staff

Online Purchasing Increases in Q4 2001

Purchasers increased their use of the Internet in the fourth quarter of 2001, according to a quarterly report from the Institute for Supply Management...

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The Poor Company's Guide to Better Web Sites
Marketing

The Poor Company's Guide to Better Web Sites

24y Sean Carton

The Poor Company's Guide to Better Web Sites

Sure, Amazon-style personalization and features would be great, but who's got that kind of dough? If you don't, Sean's got some tips to help you impro...

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Serving Customers Online
Marketing

Serving Customers Online

24y Blake Rohrbacher

Serving Customers Online

Most companies with online presences perform dismally when it comes to dealing with customer inquiries. But it doesn't have to be that way. Read More...

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Brand New Branding
Marketing

Brand New Branding

24y Martin Lindstrom

Brand New Branding

To brand successfully, you need to understand the new instant-gratification consumer mindset arising in the world today. Read More...

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The Cure for Clientitis
Marketing

The Cure for Clientitis

24y Chris Yeh

The Cure for Clientitis

Now that you know how to diagnose that persistent malady, Consultivitis, discover the symptoms of a syndrome that often goes hand in hand with it -- C...

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Consumers Make Use of Multiple Retail Channels
Audience

Consumers Make Use of Multiple Retail Channels

24y ClickZ Stats Staff

Consumers Make Use of Multiple Retail Channels

The Internet has provided consumers with a 24-hour channel to shop, and DoubleClick's study of the holiday season found shoppers took advantage of all...

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SMBs Could Drive Software Market
Marketing

SMBs Could Drive Software Market

24y Michael Pastore

SMBs Could Drive Software Market

Small and medium-sized businesses could be a major force in the software market, according to Jupiter Media Metrix, which expects financial management...

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Hybrid Affiliate Marketing: What Happens When Affiliates Go Pro
Marketing

Hybrid Affiliate Marketing: What Happens When Affiliates Go Pro

24y Declan Dunn

Hybrid Affiliate Marketing: What Happens When Affi...

You may think the line between who is an affiliate and who is a merchant is easily distinguishable, but a new breed of affiliates is blurring that dis...

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I Have Just 12 Questions for You...
Marketing

I Have Just 12 Questions for You...

24y Peter Kaufman

I Have Just 12 Questions for You...

Sometimes the best resources to draw on for continuing creativity come from others in the creative community. Read More...

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Finally, Some Pleasant Surprises
Marketing

Finally, Some Pleasant Surprises

24y Pamela Parker

Finally, Some Pleasant Surprises

Are things turning around for the Internet ad business? Read More...

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December Rakes in the E-Commerce Dough
Audience

December Rakes in the E-Commerce Dough

24y ClickZ Stats Staff

December Rakes in the E-Commerce Dough

Total U.S. spending on online sales increased from $4.9 billion in November to $5.7 billion in December, according to the NRF/Forrester Online Retail ...

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