Democrats Use O'Donnell Name to Drum Up Donations
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Democrats Use O'Donnell Name to Drum Up Donations

16y Kate Kaye

Democrats Use O'Donnell Name to Drum Up Donations

The Democratic Senatorial Campaign Committee is hoping people searching for information on the Delaware tea partier will want to "Stop the Tea Party."...

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Republicans Invest in Video: A Political Web Video Q&A
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Republicans Invest in Video: A Political Web Video Q&A

16y Kate Kaye

Republicans Invest in Video: A Political Web Video...

A Q&A with Brian Donahue of Craft Media/Digital about their video work for the RNC. Read More...

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Lazio Uses Google 'Search Stories' in Contest
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Lazio Uses Google 'Search Stories' in Contest

16y Kate Kaye

Lazio Uses Google 'Search Stories' in Contest

The Republican primary candidate for NY Governor turned a simple Google tool for making search-based videos into a contest. Read More...

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California Political Campaign Sees Lift by Combining TV, Web Ads
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California Political Campaign Sees Lift by Combining TV, Web Ads

16y Kate Kaye

California Political Campaign Sees Lift by Combini...

Web ads boost the impact of TV spots in key polling metrics, according to a study of Facebook vet Chris Kelly's run for Attorney General. Read More...

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Rep. Bachmann Treats Minnesota Fairgoers to Mobile Attack Ads
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Rep. Bachmann Treats Minnesota Fairgoers to Mobile Attack Ads

16y Kate Kaye

Rep. Bachmann Treats Minnesota Fairgoers to Mobile...

Republican Michele Bachmann, running for reelection in Minnesota, aims mobile attack ads to voters at the State Fair. Read More...

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Florida's Rick Scott Shuns Mobile in Running Mate Announcement Push
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Florida's Rick Scott Shuns Mobile in Running Mate Announcement Push

16y Kate Kaye

Florida's Rick Scott Shuns Mobile in Running Mate ...

UPDATED: Florida GOP candidate for governor Rick Scott is expected to announce his lieutenant governor pick via e-mail, promoting the effort using onl...

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Charitable Social Platform Enlists Red Cross, Old Navy, Starbucks
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Charitable Social Platform Enlists Red Cross, Old Navy, Starbucks

16y Christopher Heine

Charitable Social Platform Enlists Red Cross, Old ...

Endorse for a Cause has signed up notable charities and retailers to encourage users to turn online shopping experiences into fundraising via Facebook...

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Reddit Drops Pro-Pot Ads, Says Just Say Now
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Reddit Drops Pro-Pot Ads, Says Just Say Now

16y Kate Kaye

Reddit Drops Pro-Pot Ads, Says Just Say Now

An anti-Digg rebellion has cost the pro-marijuana group its ad freedom. Read More...

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Censorship of Pro-Pot Group Campaign Leads to Free Ads
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Censorship of Pro-Pot Group Campaign Leads to Free Ads

16y Kate Kaye

Censorship of Pro-Pot Group Campaign Leads to Free...

Censorship of a pro-marijuana legalization group's ads could be attracting attention to its cause. Read More...

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Florida Candidate Aims Mobile Ads at Voters in Line at Polls
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Florida Candidate Aims Mobile Ads at Voters in Line at Polls

16y Kate Kaye

Florida Candidate Aims Mobile Ads at Voters in Lin...

Democratic AG hopeful Dan Gelber is running mobile ads targeted to Floridians in the hopes of winning their vote in a primary election today. Read Mor...

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Republican Digital Shop Takes Foursquare-Style Social Games to Politics
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Republican Digital Shop Takes Foursquare-Style Social Games to Politics

16y Kate Kaye

Republican Digital Shop Takes Foursquare-Style Soc...

While points and badges are rewards for political supporters, data is the primary reward for campaigns using Engage's new set of tools. Read More...

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Maryland State Candidate Serious About Social Media, Online Ads
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Maryland State Candidate Serious About Social Media, Online Ads

16y Kate Kaye

Maryland State Candidate Serious About Social Medi...

A Democrat running for Maryland's House of Delegates plans to spend as much as 40 percent of his campaign budget online, and has a social media direct...

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Illinois Senate Campaigns Sling Mud Online
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Illinois Senate Campaigns Sling Mud Online

16y Kate Kaye

Illinois Senate Campaigns Sling Mud Online

The deadlocked Senate battle between Alexi Giannoulias and Mark Kirk in Illinois has been less than friendly, and last week each side built up its att...

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MoveOn Blasts Target in Online Ads
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MoveOn Blasts Target in Online Ads

16y Kate Kaye

MoveOn Blasts Target in Online Ads

The group has made corporate influence on government a key cause this year, and is using Target to drum up petition signups. Read More...

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Gowalla Check-Ins to Help Drive Shoe Donations
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Gowalla Check-Ins to Help Drive Shoe Donations

16y Christopher Heine

Gowalla Check-Ins to Help Drive Shoe Donations

The geo-social company has partnered with Toms Shoes and AT&T to run a sweepstakes campaign to help Argentinian children. Read More...

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Huckabee on Social Media Stump for Deal in Georgia, but Where’s Palin?
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Huckabee on Social Media Stump for Deal in Georgia, but Where’s Palin?

16y Kate Kaye

Huckabee on Social Media Stump for Deal in Georgia...

Sarah Palin - star endorser of Karen Handel - hasn’t made a peep about her on her powerful Facebook and Twitter pages recently, though tomorrow is ele...

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Crist and Perry Test Gowalla Check-Ins for Political Events
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Crist and Perry Test Gowalla Check-Ins for Political Events

16y Kate Kaye

Crist and Perry Test Gowalla Check-Ins for Politic...

The location-based service created a political category for campaigns to show momentum at fundraisers and rallies. Read More...

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Colorado GOP Race Prompts Facebook Attack Page
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Colorado GOP Race Prompts Facebook Attack Page

16y Kate Kaye

Colorado GOP Race Prompts Facebook Attack Page

UPDATE Jane Norton's page attacking Ken Buck could be the first "hit" page on Facebook. Read More...

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Final Maryland Twitter Rule Omits Archiving Requirement (Sort of)
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Final Maryland Twitter Rule Omits Archiving Requirement (Sort of)

16y Kate Kaye

Final Maryland Twitter Rule Omits Archiving Requir...

One Maryland candidate is questioning how to handle the new rules. Read More...

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IAB Steps Up Donations to Key Lawmakers
Marketing

IAB Steps Up Donations to Key Lawmakers

16y Kate Kaye

IAB Steps Up Donations to Key Lawmakers

The IAB's lobbying arm gave more than ever in June to important U.S. legislators dealing with privacy and other issues. Read More...

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AOL Bash in D.C. Tonight Signals Focus on Political Advertisers
Marketing

AOL Bash in D.C. Tonight Signals Focus on Political Advertisers

16y Kate Kaye

AOL Bash in D.C. Tonight Signals Focus on Politica...

AOL will tout its self-serve platform tonight in Washington, D.C. in hopes of grabbing political ad dollars from Google. Read More...

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Maryland Politician on Twitter Rules: Not So Fast
Data insights

Maryland Politician on Twitter Rules: Not So Fast

16y Kate Kaye

Maryland Politician on Twitter Rules: Not So Fast

Maryland's Mike Smigiel worries the state's new social media rules could have detrimental results. Read More...

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Candidates Hammer Away at June 30 Deadline to Raise Cash Online
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Candidates Hammer Away at June 30 Deadline to Raise Cash Online

16y Kate Kaye

Candidates Hammer Away at June 30 Deadline to Rais...

The use of quarterly report deadlines in fundraising appeals is standard in the world of direct mail. Deadline messaging has been in full force online...

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NFL Player Hopes Twitter Helps Charity Go 'Nuttzo'
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NFL Player Hopes Twitter Helps Charity Go 'Nuttzo'

16y Christopher Heine

NFL Player Hopes Twitter Helps Charity Go 'Nuttzo'

San Diego Chargers linebacker Shaun Phillips is offering his favorite peanut butter to his 360,000 Twitter followers and donating profits to after-sch...

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By the Numbers: A Republican Fundraising Ad Trend Gets Popular
Marketing

By the Numbers: A Republican Fundraising Ad Trend Gets Popular

16y Kate Kaye

By the Numbers: A Republican Fundraising Ad Trend ...

Political campaigns employ a tactic that seems to work: pick a number that has some significance to an election - or can be made to seem to have signi...

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IAB Gives to Re-Election Campaign of Privacy Bill Lawmaker
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IAB Gives to Re-Election Campaign of Privacy Bill Lawmaker

16y Kate Kaye

IAB Gives to Re-Election Campaign of Privacy Bill ...

Donates $1,000 to re-election campaign of Cliff Stearns, a co-sponsor of draft privacy legislation that may become a bill soon. Read More...

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Twitter Seeks First D.C. Staffer as Founder Touts Mobile Pay Tool to Politicos
Marketing

Twitter Seeks First D.C. Staffer as Founder Touts Mobile Pay Tool to Politi...

16y Kate Kaye

Twitter Seeks First D.C. Staffer as Founder Touts ...

As Twitter Chairman Jack Dorsey prepares to unveil a new mobile payment system to politicos, the company seeks its first D.C.-based employee. Read Mor...

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