Publicity: New Birthright of the Internet Age
Marketing

Publicity: New Birthright of the Internet Age

26y Len Stein

Publicity: New Birthright of the Internet Age

It had to come to this, the real killer... er, birthing app. Announcing the birth of BabyPressConference.com, a web site that displays an intriguing a...

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Multimedia Will Spur Broadband Growth
Data insights

Multimedia Will Spur Broadband Growth

26y Michael Pastore

Multimedia Will Spur Broadband Growth

The increase in the number of Web sites featuring multimedia offerings and interactive graphics will push consumers to sign up for broadband access se...

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It's Not About Permission, It's About Trust
Marketing

It's Not About Permission, It's About Trust

26y Nick Usborne

It's Not About Permission, It's About Trust

Why has "permission marketing" proved so popular among marketers? Good question. It seems permission marketing has exploded because the phrase itself ...

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Familiar Challenges in a Wireless Future
Marketing

Familiar Challenges in a Wireless Future

26y Jeffrey Graham

Familiar Challenges in a Wireless Future

Wireless is huge in countries like Finland, Sweden, and Japan, but it will be 18 months or so before the wireless Internet becomes a killer app in the...

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Internet Helps Communications Sector Stand Tall
Audience

Internet Helps Communications Sector Stand Tall

26y Michael Pastore

Internet Helps Communications Sector Stand Tall

Thanks in large part to the Internet and other new technologies, the communications industry will remain the fastest-growing sector of the US economy ...

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How to Buy a Cell Phone
Marketing

How to Buy a Cell Phone

26y ClickZ News Staff

How to Buy a Cell Phone

Buying a cell phone can be a very messy business. There are dozens of phone brands and models to choose from and oodles of service providers with a di...

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Visa Launches Web-Merchant Crackdown
Ecommerce

Visa Launches Web-Merchant Crackdown

26y Dana Blankenhorn

Visa Launches Web-Merchant Crackdown

Visa is starting to crack down on Internet merchants. The move threatens the ability of all small web businesses to take credit cards. Visa started id...

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Introducing... B2B Marketing
Marketing

Introducing... B2B Marketing

26y Claudia Bruemmer

Introducing... B2B Marketing

This introduces a new ClickZ column, B2B Marketing, starting next Monday. It's on the bleeding edge, and it's all about businesses aggressively levera...

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Developing Affiliate Relationships
Marketing

Developing Affiliate Relationships

26y Joel Gehman

Developing Affiliate Relationships

It's much more fun to brag about the size of your affiliate network, but really, who cares? When you talk to fellow affiliate marketers, it's more int...

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Strategic Management for Online Marketplaces
Marketing

Strategic Management for Online Marketplaces

26y Stephen Diorio

Strategic Management for Online Marketplaces

By 2003, online marketplaces must be managed strategically as part of the selling channel mix. Short-term, stopgap tactics will not suffice when the n...

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Nothing But Brand
Marketing

Nothing But Brand

26y Greg Sherwin and Emily Avila

Nothing But Brand

TV image spots serve to do nothing more than build name recognition (often confused with any real branding). Not that there's anything wrong with that...

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Staffing Your Online Publishing Company
Marketing

Staffing Your Online Publishing Company

26y Andy Bourland

Staffing Your Online Publishing Company

For the first two years of ClickZ's history, it was just Ann and Andy, along with two or three others who managed to do it all: get the articles, get ...

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Top E-Tailers of July2000
Audience

Top E-Tailers of July2000

26y Michael Pastore

Top E-Tailers of July2000

The Top 20 e-tailers of July 2000, according to PC Data Online. Read More...

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M-Branding
Marketing

M-Branding

26y Martin Lindstrom

M-Branding

How can you build a brand on a canvas smaller than a matchbox? What if you could use only one color (say black on a green background), you had no scop...

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Understanding Web Site Statistics
Marketing

Understanding Web Site Statistics

26y Oliver Thylmann

Understanding Web Site Statistics

Did you know you can get a lot of statistics about your web site visitors? This data can be vital in helping you market your products and services. Ol...

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ASP Market to Reach $25.3 Billion by 2004
Marketing

ASP Market to Reach $25.3 Billion by 2004

26y Michael Pastore

ASP Market to Reach $25.3 Billion by 2004

The worldwide market for the ASP industry is forecast to grow from $1 billion in 1999 to $3.6 billion in 2000, to more than $25.3 billion by 2004, acc...

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What Builds the Best Buzz?
Marketing

What Builds the Best Buzz?

26y Sean Carton

What Builds the Best Buzz?

Today, buzz can travel around the globe in a matter of days as networks of consumers email each other, chat, and post their opinions online. More than...

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E-Commerce Growth Predicted for North America
Audience

E-Commerce Growth Predicted for North America

26y Michael Pastore

E-Commerce Growth Predicted for North America

Despite a lack of venture capital investments and some high-profile failures, the North American Internet retailing segment is on pace to surpass $29....

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The Press Release Is Dead and Thriving
Marketing

The Press Release Is Dead and Thriving

26y Zhenya Gene Senyak

The Press Release Is Dead and Thriving

As a way to kick off your publicity campaign, the press release is dead. It's a casualty of the dot-com wars. You can lay it to rest alongside all tho...

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Enhancing Web Site Performance
Marketing

Enhancing Web Site Performance

26y Cliff Allen

Enhancing Web Site Performance

There are many things web marketers can do to improve web site performance. Ideas for improvements range from running targeted banner ads to adding we...

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The Art and Science of Effective Meetings
Marketing

The Art and Science of Effective Meetings

26y Neil Cohen

The Art and Science of Effective Meetings

Sometimes life at a start-up seems like one big meeting with no end in sight. How does any actual work get done with everybody tied up in never-ending...

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No Visible Means of Support
Marketing

No Visible Means of Support

26y Frank Catalano

No Visible Means of Support

After a dozen years in the tech industry and more than 20 years as a computer user, Frank is still chilled to the bone by one sentence: "I've never se...

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When the Money Gets Scarce
Marketing

When the Money Gets Scarce

26y Nick Usborne

When the Money Gets Scarce

A lot of dot-coms are getting to know what it feels like when the cash runs dry. And all are facing some tough choices. What do you sacrifice first? W...

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Internet, E-Mail Taking Over Office Communication
Audience

Internet, E-Mail Taking Over Office Communication

26y Michael Pastore

Internet, E-Mail Taking Over Office Communication

The Internet, especially its e-mail and other text-based messaging components, are now the most popular tools people around the world use to communica...

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The VoIP Heard Round the World
Marketing

The VoIP Heard Round the World

26y Michael Pastore

The VoIP Heard Round the World

Voice over Internet Protocol telephony (a.k.a. VoIP or IP Telephony) is the best way to put a big dent in your phone bill and make your long-distance ...

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Information Highway: Exit 404
Marketing

Information Highway: Exit 404

26y Michael Fischler

Information Highway: Exit 404

Every touchpoint - even those that come from mistakes - is an opportunity. Quality business can be generated when you fall on your face entirely - if ...

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@ccessibility
Marketing

@ccessibility

26y Greg Sherwin and Emily Avila

@ccessibility

On the tenth anniversary of the Americans with Disabilities Act, Greg and Emily give you tips and resources for making your site accessible. We alread...

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