Online apparel sales reached $1.1 billion in 1999, roughly twice the amount of 1998 sales, according to the NPD Group, and most of the buyers are affl...
View articleContinuing the theme of painful lessons, Joel considers the case of URLs and thank you pages. While URLs seem simple enough, there's more than meets t...
View articleTime for a new buzzword. How about "K2K"? A takeoff of B2B and B2C, K2K can change the way we perceive brands, and the way we build and evaluate them....
View articleBrand-name industrial giants like Honeywell, United Technologies, and DuPont have announced joint ventures to create business-to-business digital mark...
View articleThe number of US households using an online trading service hit 3.5 million in January 2000, according to J.D. Power, and the growth in this market is...
View articleOnline toy sales catapulted from $45 million in 1998 to $425 million in 1999, according to a report by The NPD Group, Inc. and Media Metrix, which pre...
View articlePlenty of folks think branding means putting your logo on everything, repeating your company's name every time you exhale, and doing television ads. T...
View articleAndy loves the concept of Green, an online financial publication with an edge. Written for intelligent people who are clueless about managing their mo...
View articleTargeting the best audience for your banner ads is becoming easier as better and more accurate profile data become available. However, privacy issues ...
View articleWith Y2K a memory and Windows 2000 finally here, PC sales should have a good year, according to International Data Corp. Read More...
View articleCompanies spend a lot of time, energy and money trying to get inside their customers' heads. It starts with a simple question, evolves into a complex ...
View articleThe hype on personalized service seems to be leaps and bounds ahead of the reality. Survey says only 60 percent of the top 50 e-merchants respond to i...
View articleMike tells you what happens when he sits with new clients to begin establishing goals and developing strategies to help them move their business onto ...
View articleSometimes the best lessons are learned the hard way, and vicarious lessons are the best because you don't get burnt yourself. Joel explains why mercha...
View articleSome people might think he's crazy, but Tom thinks the web has passed its prime and is on its last leg as a marketing tool. Although the use of the we...
View articleThe automobile industry and the Internet don't seem like a logical match to many. After all, you can't test drive a car online. But more car dealers a...
View articleRemember your first miniature bag of M&M's? You know, the baby bags that held only 30? Bet you liked them. Most of us harbor a fascination for miniatu...
View articleJust a few months after its approval by the US Postal Service, US small businesses and home offices spent more than $8 million on PC postage, accordin...
View articleThe Internet is really just a big communications medium. Really. And even though most of us spend our time thinking about how we're going to market on...
View articleThe race is on to obtain a "first-mover advantage" in the European online world. Many U.S. companies born in the last few years have won more online m...
View articleWhether it's buying apparel and footwear or event tickets online, the Internet and sports will create a $3 billion market by the year 2003, according ...
View articleWith the holidays a fading memory, what happened to e-commerce in January 2000? Certain categories, such as books, music, and software continued to le...
View articleHaving a relationship with someone, whether it's in person or through a web site, carries several responsibilities. When a friend calls, we express ou...
View articleMore than one-third of 16- to 22-year-olds will buy online this year, spending $4.5 billion, according to Forrester Research. Young consumers arm them...
View articleEnormous interest in home connectivity from nearly every technology industry will cause the worldwide home networking equipment and residential gatewa...
View articleThere are still an enormous number of great opportunities available on the Net. You might not believe it, but its true. Whats more, a sponsorship-base...
View articleAs e-commerce matures, more and more companies are deciding to build web sites to serve markets outside North America. What they are learning is that ...
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