Are all the metrics you're calculating affecting your strategy and the tactics set in place to achieve your results? Read More...
View articlePerry attacks Santorum in promoted tweets aimed at Iowans, and goes negative in Facebook ads, too. Read More...
View articleClickZ takes a look at the online media market in Iowa, where voters caucus for Republicans today. Read More...
View articleA look at a behavioral shift that will affect what consumers expect from the media and which media they will use more often. Read More...
View articleUPDATE: Pro-Ron Paul group Endorse Liberty has spent all of its ad budget on Google and Facebook so far. Read More...
View articleMore brands are taking social media seriously because they are not just seeking to fill a new channel with their message, but to connect more closely ...
View articleAnd lessons in leadership from Steve Jobs. Read More...
View articleOf ClickZ's ten most read news stories, six were about Facebook, Twitter, or Google+. Read More...
View articleInteractive content experiences play on users' iPhones while they watch TV. Read More...
View articleIn a note obtained by TechCrunch, CEO tells employees the bank has foreclosed. Read More...
View articleAdvances in augmented tech could bring such experiences to mobile next year. Read More...
View articleEndorse Liberty targets Iowa Republicans on Facebook to support Ron Paul. Read More...
View articleThe Gap, ToysRUs, and Overstock.com get low scores from customers in Foresee Results online holiday report. Read More...
View articleUnderstanding your current state, defining your desired state, and setting your strategy. Read More...
View articleGroups like Center for Digital Democracy played key roles in influencing privacy legislation introduced in 2011. Read More...
View articleContent includes video of SoCal band Dawes and its fans during a series of shows in Portland, OR. Read More...
View articleAds for Apple Siri and U.K. retailer John Lewis charm video viewers while FedEx gets trashed for a delivery gone bad. Read More...
View articleClickZ's Digital Political Campaigns 101 is a FREE starter kit featuring practical tips from online campaign experts. Read More...
View articleIf driving around in a nice car isn't what it used to be, then auto marketing needs to take a sharp turn. Read More...
View articleAiming to do more networking in 2012? First, you should know the groups that have already done the work. Read More...
View articleThe convergence of CRM and digital marketing could possibly be the most exciting thing ever. Here are eight reasons to be optimistic about 2012. Read ...
View articleUPDATE: GoDaddy drops support of controversial legislation after critics threaten to boycott the Internet registry. Read More...
View articleThe FTC said its investigation of Hyundai's Super Bowl XLV blogger outreach effort could be a lesson for marketers. Read More...
View articleA strong ethos for customer service and a passion for the good life are a recipe for success. Read More...
View articleCampaigns drive prospects. Where you need to get serious is in the less glamorous world of lead conversion because this is where customers are born. H...
View articleRT America, part of RT Network, is running a promoted tweet that shows up in searches for "#40dollars." Read More...
View articleThree reasons why Facebook must pay attention to the performance marketing industry. Read More...
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